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Siemens

Siemens Advanta brought us their expertise, and we turned it into sales collateral that drives results

OVERVIEW

The Challenge

Siemens Advanta develops complex and unique digital solutions for all types of industries.

With such a variety of complex solutions, they wanted to create a large portfolio of clean & easy to understand marketing materials for their potential clients.

For every project – we took the time to really understand the problem presented, and how Siemens Advanta developed custom solutions for those problems. This meant workshops and education sessions with their engineers & experts to truly understand the solutions before we created any material.

The materials needed had two very straightforward objectives; to be easily and quickly digestible for their potential clientele, and to be useable on a multitude of platforms – including email, landing pages, social media, and more.

CLIENT

Siemens

Timeline

1 Year Engagement

Platform

Design Collateral

WHAT WE DID

  • Infographic Designs
  • Landing Page Designs
  • Animated Videos
  • Social Media Content
  • Email Designs & Templates
  • Brochures
Twofold made such a HUGE impact on our collateral, brand and what we put in front of potential clients on a daily basis. They have been amazing to work with.

Morgan Watson

Senior Marketing Manager

01. Design Collateral

Delivering Standout Collateral for Marketing & Sales

Top-to-bottom deliverables per project in the form of in-depth infographics, email templates, landing page designs, social media posts, animated videos, & more.

Each project and its deliverables supports both their marketing teams & sales teams. For each project, a client can become educated through a landing page, well-timed emails, videos, and social media posts – all relevant to the same project they initially showed interest in.

02. Videos

Animated Explainer Videos

With any landing page – you only have about 15 seconds to capture an individual before they either decide to leave the page, or continue educating themselves. A quick explainer video is more engaging and easier to digest while not giving away the whole basket.

With Siemens Advanta, we handled everything – from script, to asset creation and animation, to voiceover, and final render.

03. Landing Pages

Landing Page Designs

We created custom landing pages – restructuring all of our designed collateral into layouts that were website friendly and structured with a web user journey in mind.

04. Social Content

Expanding Their Collateral to Social Channels

We created social media content around the collateral we built – perfect for creating that first engagement touch point, directing users to our custom landing pages, and eventually turning interested viewers into customers.