The report is fourteen pages long and I still can't tell if the phone rang.
The fixOur reports lead with calls, forms and cost per lead.
Digital marketing · Kansas City · Since 2015
Digital marketing in Kansas City for owners who are done guessing.
Maybe an agency sends you reports you can't read. Maybe you're running Google Ads yourself after close. Either way, you can't see what's working. We fix that first. Then we grow it.
- 5.0 from 27 Google reviews
- 400+ websites launched
- A real team, downtown KC since 2015
Book online
Kansas City, MO
Your business, looking its best.
Get a quote★★★★★ 4.9 on Google
KoamoaDone
Add holiday hours to the homepage
Sent 9:04Picked up 9:20Done 11:37
This morning's checkTwofold SEM
- GA4Yesterday's calls and forms pulled
- ADS12 wasted search terms flagged
- GSC“water heater repair” moved from 14 to 6
Sample view. Our team reviews every flag.
Trusted by hundreds of businesses, from Kansas City favorites to global brands
Sound familiar?
You're paying for marketing. You just can't tell what it's doing.
I asked for the login to my own Google Ads account. I'm still waiting.
The fixYour accounts stay in your business's name. Leave any time and keep everything.
My rep changed again. The new one asked me what we sell.
The fixA small team downtown that knows you by name.
Nine months into the contract and I couldn't name one thing that changed.
The fixEvery task we do is logged in your Koamoa portal, with a date.
I'm changing bids at ten at night, after the invoices are done.
The fixWe check your accounts every morning so you don't have to.
Google keeps recommending I spend more. I keep clicking yes.
The fixWe cut the wasted search terms before we ask for another dollar.
I've tried ads, a plugin and a few posts. No idea which one did anything.
The fixCall and form tracking from day one, so every lead has a source.
My website is from 2019. I know it's costing me calls.
The fixWe build you a new one. It's free with a 12-month plan.
Both roads end in the same place. You can't see what's working. So that's where we start.
What we bring
Three things most agencies can't hand you.
A website worth sending people to, a system that shows you every number, and a portal that shows you every task.
A beautiful website
A site people trust in the first five seconds.
We were a website company before we were a marketing company. More than 400 launches later, we still think it's where marketing is won or lost, because every ad click and every search ends up on your site.
- Designed for your business, never a template with your logo on it
- Fast on every phone, with the Google scores to prove it
- Every call and form tracked from the day it launches
Book online
Kansas City, MO
Your business, looking its best.
Get a quote★★★★★ 4.9 on Google
Performance
Accessibility
Best practices
SEO
Real scores · wilsonkc.com · Google PageSpeed Insights, desktop · Oct 27, 2026
Twofold SEM
Every number, with its source next to it.
Twofold SEM is the system we built to watch your marketing. Every morning it reads your Google Analytics, Search Console, Business Profile and Google Ads. Four AI workers flag what changed, and a person on our team decides what to do about it.
- A broken form gets caught the next morning, not next quarter
- Reports lead with leads. The slow months get reported too.
- Every figure comes from a Google account you own, so you can check it
Your monthly reportEVERY NUMBER, WITH ITS SOURCE
Twofold SEM- Leads: calls and formsGA4✓ From Google
- Cost per leadGoogle Ads✓ From Google
- Organic clicks in Kansas CitySearch Console✓ From Google
- Calls from your Google listingBusiness Profile✓ From Google
- 06:00Pulled yesterday's calls, forms and sessions
- 06:01“water heater repair” moved from 14 to 6
- 06:02Flagged 12 wasted search terms to exclude
Sample view. Our team reviews every flag before anything changes.
Koamoa
You'll always know what we're working on.
Koamoa is your client portal. Send a request, see who picked it up, and watch it move to done. Nothing sits in someone's inbox, and you never have to email to ask where things stand.
- Requests handled within 24 hours
- Every task and its status in one place
- A dated record of the work, month after month
Your requestsYOURBUSINESS.COM
KoamoaWhat do you need?Send
- Add holiday hours to the homepageDoneSent 9:04 am · Done 11:37 am
- New landing page for furnace tune-upsIn progressDesign approved · Goes live Thursday
- Pause the Olathe ad groupDoneSent 2:15 pm · Done 2:48 pm
- Walk through the October reportScheduledCall set for Tuesday, 10:00 am
Sample view of the client portal.
The work itself
Three services. Done really well.
Google Ads
Show up when Kansas City customers are ready to buy.
- High-intent keywords, no wasted clicks
- Landing pages we build and test
- Call and form tracking from day one
We reportLeadsCost per lead
SEO, content and technical
Fix what holds your site back. Build the pages that rank.
- Speed, schema and indexing fixed first
- Service pages, city pages and your Google Business Profile
- Set up for AI search, so ChatGPT and Google's AI can find and recommend you
We reportClicksRankingsOrganic leads
Website improvements
Turn more of your visitors into leads, every month.
- Fixes based on real visitor data
- New service and city pages
- Speed and mobile upgrades
We reportConversion rateCalls and forms
What we don't do: social posting, print or billboards. We stick to the three things that move leads.
Before you hire anyone
Five questions to ask any Kansas City agency. Including us.
1Who owns the Google accounts?
What you'll often hear
“They live under our master account.”
Our answer
You do. They're in your business's name, and you keep everything if you ever leave.
2What does the report lead with?
What you'll often hear
“Impressions are up 340%.”
Our answer
Calls, forms and cost per lead. In the slow months too.
3Can I check the numbers myself?
What you'll often hear
“We'll send you a PDF.”
Our answer
Yes. Log in to Google and you'll see the same figures we report.
4How do I know what you did this month?
What you'll often hear
“We've been optimizing.”
Our answer
Every task is in Koamoa with a status and a date.
5Who do I talk to?
What you'll often hear
“Your new account manager.”
Our answer
The same small team, at 524 Walnut downtown, every month.
Results
The work, in our clients' words.
51%
Revenue growth after adding paid ads, as reported by the client in a public Google review
“We earned back our investment in Twofold in just a couple months. … Since the redesign we have asked them to run paid ads for us and our revenue is up another 51%!”
Work we're proud to put our name on.
All case studies →
Museum and attraction · Kansas City
Museum of BBQ
- 10 custom pages
- 4 audiences planned for
- 1 ticketing flow built in
“Charlie and his team are responsive and dedicated. They were excellent partners.”Jonathan Bender, FounderRead the case study ↗
Investment banking · Kansas City
Turnstone
- 61 deals in a new library
- 15+ pages
- 95 PageSpeed score
“They created a beautiful website that perfectly showcases our brand.”Laneah Knuth, Marketing ManagerRead the case study ↗
HVAC · Smithville, MO
Wilson Heating & Cooling
- 104 local service pages
- 26 towns covered
- 98 PageSpeed score
Western wear · Shopify, SEO and ads
Outpost Western Store
- 30+ custom pages
- 6 shopping categories
“It was one of the best decisions we made going with Twofold Media.”Ty & Pam Mosier, OwnersRead the case study ↗
Logistics
Bungii
- 75+ custom pages
- 2 audiences, one site
- 3 industries served
“Twofold has been an exceptional partner for Bungii.”Paul Arnhold, Director of MarketingRead the case study ↗
Pet care
BARK U
- 75+ custom pages
- 7 services
- 1 customer portal
“Working with Twofold to create the new BARK U site has been an absolute game-changer.”Christine Egbert, Owner & CEORead the case study ↗
Electronics repair and custom PCs
Computer Cave
- 100+ pages
- 8 repair categories
- 1 repair tracker
“Twofold stepped in and custom-built us a brand new website that surpassed all expectations.”Shane Lacks, Owner & CofounderRead the case study ↗
Performance textiles
eVent Fabrics
- 50+ pages
- 3 languages
- 100% translated by hand
“We could not have asked for a better team to redesign our website.”Chad Kelly, PresidentRead the case study ↗
Wildlife park · Kansas
Tanganyika Wildlife Park
- 75+ custom pages
- 200+ blog posts migrated
- 3 ways to book
Plumbing · Grandville, MI
Kenowa Plumbing
- 27 towns covered
- 25+ homeowner guides
- 96 PageSpeed score
Fencing · Richmond, VA
Good Neighbor Fence
- 27 town pages
- 25 local builds shown
- 99 PageSpeed score
Pick your kind of business.
I need the phone to ring this week, and I'm paying for clicks from towns I don't even serve.
What we do about it
- Google Ads limited to your service area and the jobs you want
- A page for every service in every town you cover
- Your Google Business Profile kept current, with calls tracked
- Connected to ServiceTitan, Housecall Pro, Jobber or FieldPulse
104local service pages
26Northland and metro towns
98Google PageSpeed performance
Four service pages for every town Wilson covers, so someone searching for furnace repair nearby lands on a page about their own town.
Read the case study ↗Our clients research for weeks before they call. The website has to earn their trust before we ever speak.
What we do about it
- Pages that answer the questions clients ask before they call
- Search ads on the specific services you want more of
- Copy written to pass your compliance review
- Bios, track record and proof given the room they deserve
61completed deals in a new transaction library
95Google PageSpeed performance
4months from start to launch
“We had a great experience working with TwoFold. They created a beautiful website that perfectly showcases our brand.”Laneah Knuth, Marketing Manager, TurnstoneRead the case study ↗
Our buyers search for specs and part numbers. Our website talks about our values.
What we do about it
- Product and capability pages built around how buyers search
- Search ads on specific terms, judged by qualified leads
- Resource centers that answer the technical questions
- A clear path for each audience you sell to
75+pages, each with a custom layout
2audiences on one site: businesses and drivers
3months from start to launch
“Twofold has been an exceptional partner for Bungii.”Paul Arnhold, Director of Marketing, BungiiRead the case study ↗
We need online sales and people through the door, and I can't tell which channel brings either.
What we do about it
- Shopify and WordPress stores your own team can run
- Search ads judged by sales, so you know what each dollar brought in
- SEO for the products and categories people search for
- Ticketing and booking built into the site
30+pages, each custom designed
6shopping categories
3months from start to launch
“They were able to build us a new website through Shopify, boost our SEO and fully handle our online advertising. … Our online business continues to grow.”Ty Mosier, Outpost Western StoreRead the case study ↗
Your first 90 days
Fix what's broken. Then grow.
- Week 1
Connect and audit
We connect your Google accounts, fix the tracking, and find where leads are leaking.
- Weeks 2 to 4
Fix and launch
Technical fixes, a keyword plan, and your first campaigns live.
- Months 2 and 3
Build and test
New pages, ad tuning, and conversion tests on real traffic.
- Every month
Report and plan
Real numbers, and a real person to walk you through them.
Who you'll work with
A small team downtown. On both sides of State Line.
You'll know us by name, and we'll know your business. Twofold was started in 2015 by twin brothers Charlie and Dennis Unsderfer, who turned a love of building websites into an agency.
Charlie UnsderferOwner · Business Development
Dennis UnsderferOwner · Business Development
Josh PalmerFront-End Developer
Vikrant KumarBack-End Developer
Michael SaldivarVideo and Photography
Josiah ZBrand Designer
Yep, twins. You'll get used to it.
Meet the whole team →“Charlie and his team are responsive and dedicated. They were excellent partners.”
Jonathan BenderFounder, Museum of BBQ, Kansas CityHow much does digital marketing cost in Kansas City?
There are two numbers: our monthly fee and your ad budget. Both depend on which services you need and how competitive your market is. Your free plan lists each one plainly, before you commit to anything.
What's the catch with the free website?
No catch. Commit to 12 months of marketing and we build your new website for $0. After 12 months, it's month-to-month.
What is Twofold SEM?
Our own marketing data system. It reads your Google data every morning, four AI workers flag what changed, and our team acts on what they find. It's also where your monthly report comes from.
What is Koamoa?
Your client portal. It's where you send requests and see every task we're working on, with its status. Requests are handled within 24 hours.
How fast will I see results?
Google Ads can bring in leads within weeks. SEO builds over three to six months, and you'll see the trend in your own data from month one.
Do I own my Google accounts and data?
Yes. Your Google accounts are in your business's name, and you keep everything if you ever leave.
Will you work on a website you didn't build?
Usually, yes. If your site is holding you back, we'll tell you, and that's where the free website comes in.
Do you only work with Kansas City businesses?
We're based in downtown Kansas City and work across the metro, plus with businesses nationwide.
Get started
Start with a free marketing plan.
We'll review your website, your search visibility and your Kansas City competitors, then send a plan built on your real data.
- Your traffic, rankings and tracking, checked
- Where you're losing leads today
- A clear plan and a monthly price
★ The bonus
Your new website is on us.
Commit to 12 months of marketing and we'll build you a brand-new website for $0.
12-month minimum, then month-to-month.Get my free marketing plan
Takes two minutes. A real person in KC will follow up.
No credit cardNo obligationReal people in KC